You can get to know it and taste it at the theater, in an exclusive event.
Its history begins 2500 years ago.
Among the first admirers of this Italian excellence were the Gauls, but also Julius Caesar, returning from the war in Gaul, struck by the quality of the wine from the Alba area, wanted to bring it to Rome.
There is also a trace of the Nebbiolo grape in some documents dating back to the Middle Ages in which “Nibiol” is mentioned. Its notoriety began to grow in 1751, when some Piedmontese diplomats sent a batch of “Barol” to London, with great success, so much so that the future president of the United States Thomas Jefferson, traveling in Europe, mentioned it in his diaries “almost amiable like Bordeaux and lively like Champagne”.
At that time the taste of Barolo was sweet and sparkling, it was not yet possible to transform all the sugars into alcohol.
The birth of modern Barolo began in the 1930s, thanks to the Marchesi Falletti family, the French oenologist Alexandre-Pierre Odart and Count Camillo Benso di Cavour.
The Falletti family was a family of bankers who purchased important land properties in the municipality of Alba since 1250.
It was thanks to the resourcefulness and intuition of Juliette Colbert de Maulevrier, wife of Carlo Tancredi Falletti, that in the first half of the 19th century one of the most important pages in the history of Barolo was written and acquired the nobility of today’s wine.
Having become so popular, it even intrigued King Charles Albert of Savoy so much so that Giulia di Barolo sent him 325 wagons each containing a barrel, one for each day of the year, so that the king could taste a different wine every day. Since then Barolo has been called “The king of wines, the wine of kings”.
Another great protagonist was the Count of Cavour who, having become the mayor of Grinzane in his twenties, called the French oenologist, Alexandre-Pierre Odart, to take care of the wine on the family property.
Thus was born the modern style of Barolo which, for the first time in 1844, was bottled as a dry and still wine.
The Strada del Barolo and great wines of the Langa and the Accademia Theaters of the city of Conegliano and Ristori of Verona, in collaboration with Pilota Green, propose an exclusive event that brings the world of wine to the stage of a theater for the first time in Italy.
An emotional journey through the music of Maestro Ennio Morricone and the story of the history and future of Barolo, enriched by a tasting of Barolo wine.
“Barolo, music and theatre”
Wednesday 18 September 2024 – Accademia Theater of Conegliano – 7.00 pm
Thursday 19 September 2024 – Teatro Ristori of Verona – 7.00 pm
A unique experience, aimed at a passionate and curious audience, where wine, taste and music will contribute to creating an atmosphere of refined beauty and profound emotion.
7.00 pm
The curtain opens with the voice of the actor Giorgio Lupano in a monologue which, starting from the story of the origins of the word “wine”, will accompany us during the evening touching on the history of wine in the world and in Italy, up to the history of Barolo.
The most famous music of Maestro Morricone rearranged and performed by the guitar of Massimo Scattolin, by the violin of Paolo Tagliamento, by the strings of the Venice Dream Ensemble, will conquer the scene.
At 8.40 pm the public will move to the welcoming Foyer of the theater for an exclusive tasting: a sensorial journey through the centuries of history contained in the bottles of Barolo, a symbol of prestige and winemaking tradition, accompanied by tastings of excellent local agri-food products Piedmontese.