The Vermouth Consortium of Turin has reunited its States General. New Certified Ambassadors appointed.

Vermouth Consortium of Turin relating to the 2024 States General and the appointment of the new Certified Ambassadors.

In what were the Royal Estates of Carlo Alberto of Savoy, today home to the University of Gastronomic Sciences, the Consortium has gathered its members, who represent over 96% of the production of Vermouth di Turin. They market it in 82 countries on 5 continents, with a production of around six million bottles.

The President of the Consortium Roberto Bava and the director Pierstefano Berta outlined a precise picture of the objectives achieved on a national and international level in the year that followed the States General 2023. Important topics were addressed to facilitate the work of the Members, informing them on how effectively follow the guidelines of consortium life and management of the Denomination:

– Information on the most recent updates relating to the Control Plan, conducted by ADM-Cert, the certification sector of the Customs and Monopolies Agency (ADM).
– Clarifications and clarifications on labelling, which includes the affixing of the European Union and MASAF logos. This is an important sign of how much this Protected Geographical Indication means, the only one granted to a Vermouth. In fact, the denomination “Vermouth di Torino” represents an excellence of Piedmont, shows an indissoluble bond with the territory, provides greater guarantees to consumers with a much higher level of traceability and food safety compared to products that do not have this denomination.
Certification mark in USA. Another fundamental ace achieved by the Consortium was obtaining the Certification Mark, issued by the United States Patent and Trademark Office. This in fact allows the Consortium to protect and rigorously control the “Vermouth di Torino PGI” denomination in the USA, a market of great importance for the Consortium’s members.
– The consortium trademark , registered in Italy, Europe and the main international markets, has enabled intense opposition to incorrect uses of the name in European and non-European countries, protecting consumers, producers and Made in Italy in general.
With respect to the market, the President and Director presented data that show the demand and value of Vermouth di Turin is still growing , which is recognized as having particular qualities by consumers. This is also a reflection of the many promotional activities organized in many parts of the world. Among these, in particular, the Mediterranean Aperitif . This project, which started in 2022, has seen many activities carried out in the United Kingdom, United States and Canada. Their main moments were retraced to the States General by the project manager, Pauline Rita Rosa.
In the second part of the day, in the cellars of the Banca del Vino, at the Pollenzo Agency, the President and Director of the Consortium held a seminar on the Vermouth of Turin dedicated to journalists and international operators. On this occasion , the new “Ambassadors and Educators of the Vermouth of Turin” were appointed, a recognition aimed at people who work in various capacities with passion and competence for the knowledge and appreciation of this fascinating product. Present to receive the special diploma of ambassadors were Mariuccia Roggero Ferrero and Diego Crippa , important chefs from Canella, Sergio Nodone, ambassador to the Knights of the Truffle of Alba, as well as the “Educator Ambassadors” Pauline Rita Rosa, Myles Cunliffe and Samuel Boulton who managed several seminars in the Consortium’s international events.
As soon as the Vermouth Week 2024 has successfully concluded, the July events begin immediately with the London IMBIBE fair , where the Consortium promotes the Mediterranean Aperitif with its partners. A professional seminar organized by the Consortium will follow at the end of July at the Tales of the Cocktail forum in New Orleans, USA.

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MÜLLER THURGAU, A GRAND GOLD MEDAL FOR THE FIRST TIME

Eighteen total medals out of the 61 participating wines, with scores ranging from 85.7 to 90.7. Among these, twelve labels from Trentino, two from South Tyrol and four from Germany. In particular, twelve are 2023 productions, four from 2022, one from 2021 and one from 2014.

The awards ceremony of the 21st edition of the Müller Thurgau International Wine Competition took place on Saturday 29 June , coinciding with the second day of the 37th edition of the Müller Thurgau: Mountain Wine event .

The event was hosted at the Fuori di Taste space in Cembra by the talented professional sommelier Andrea Amadei , radio speaker of Rai Radio 2’s Decanter who, supported by Livio Fadanelli, involved the audience present – made up of representatives of the award-winning wineries, sector journalists, wine enthusiasts and the curious – on a journey of discovery of the six references that obtained a highest score: in alphabetical order, DOC Trentino Müller Thurgau 2023 by Cantina La Vis , DOC Alto Adige Müller Thurgau Valle Aristos 2023 by Cantina Produttori Valle Isarco , DOC Trentino Müller Thurgau Casata Monfort 2023 by Cantine Monfort , Baden-Bodensee Müller Thurgau Burgstall Rivaner 2022 by Hagnau , IGT Vigneti delle Dolomiti Müller Thurgau Monogramma 2021 by Pojer and Sandri – which obtained scores between 87 and 89, earning thus the Gold Medal – and IGT Vigneti delle Dolomiti Müller Thurgau di Pelz 2014 which, with 90.7 points obtained the Grand Gold Medal , in addition to the special mentions Best Italian Wine and Best Long-lived Wine .

A further confirmation – explained the host Andrea Amadeiof the extraordinary potential of this vine, which may be able to overcome the challenge of time with great elegance ”.

There would have been many others – added Sara Pedri, President of the Mostra Valle di Cembra Committeethe labels deserving of the Gold Medal, but our regulations impose a maximum limit of 10% of Gold Medals out of the total number of participants. Suffice it to say that the ranking of the awarded wines is based on a range of five points: the Gold Medals range from 87 to 90.7 points, the Silver Medals range from 86.4 to 86.8 points and the Bronze Medals from 85.7 to 86.2 points ”.

The six Silver Medals , in alphabetical order, were Azienda Agricola Francesco Moser , with the IGT Vigneti delle Dolomiti Müller Thurgau 2023, Cantina Produttori Valle Isarco with the DOC Alto Adige Valle Isarco Müller Thurgau 2023, Cantina Sociale di Trento with the DOC Trentino Müller Thurgau Heredia 2023, Hammel with the Qualitätswein Bestimmert Anbaugebiete Pfalz In the Mood for Müller 2023 and with the Qualitätswein Bestimmert Anbaugebiete Pfalz Versuchung Rivaner 2023 and Villa Corniole with the DOC Trentino Superiore Valle di Cembra Müller Thurgau Pietramontis 2022 .

Finally the six Bronze Medals : Azienda Vinicola Nicolodi Alfio with the DOC Trentino Müller Thurgau 2022, Bellaveder with the DOC Trentino Müller Thurgau San Lorenz 2023, Cantina Aldeno with the DOC Trentino Müller Thurgau Athesim Flumen 2023, Cembra mountain winery with the DOC Trentino Müller Thurgau 2022, Corvée with the DOC Trentino Superiore Valle di Cembra Müller Thurgau Viach 2023, Durbacher with the Qualitätswein Trocken Durbacher Rivaner 2023.

The event – concluded Andrea Amadei – always proves to be an excellent opportunity to taste the best expressions of this vine, which has had a very pop, almost mass-market past, then a stop and now an unparalleled qualitative explosion. All producers have understood the value of this variety, which they are increasingly raising in altitude and taking care of in terms of winemaking. And Val di Cembra, like other territories, really manages to offer peaks of excellence “.

During the three days there will also be an exciting trek through nature, culture and vineyards, along the territory of the Municipality of Segonzano, dinner on the avenue, interspersed with a dance show by young champions of the Ritmomisto school and the Cantine in saddle e-bike tour , which combined cycling through the vineyards with visits to three wineries in the valley. And then the tastings of the 60 wines on display at Palazzo Maffei and those of local wines at Fuori di Taste, in addition to the Trentino grappa-based cocktails prepared by Leonardo Veronesi, much appreciated by the public.

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THE “NOTES OF GRAPPA” RESONATE IN SANTA MASSENZA

On August 9th, the five distilleries of the small village in the Valle dei Laghi, home of Trentino artisanal grappa just a few kilometers from the Trentino capital, will be transformed into a special stage for evocative live performances of music and mixology.

In the wake of the success of “The night of the lit stills”, a spectacular event which every year in December attracts hundreds of visitors to Santa Mammina di Vallelaghi, the Associazione Santa Messere Piccola Nizza de Trent , with the support of the Istituto Tutela Grappa del Trentino and Garda Trentino and the participation of Slow Food Trentino Valle dell’Adige and Alto Garda , has created an equally evocative summer event, which once again puts the family-run distilleries of this small Trentino village at the center.

It is ” Grappa Notes, Jazz and Cocktails in Santa Messere “, a real sensorial journey that combines live music and tastings of Trentino grappa mixed by young distillers , for an unprecedented meeting between the ancient art of distillation and the innovation and creativity of mixology.

Scheduled for Friday 9 August, starting from 8.00 pm , “Note di Grappa” represents a unique evening of its kind, in which the sounds of jazz, soul, funk and blues will resonate among the copper stills of the five historic distilleries of the town, thus recreating , in a Trentino key, the atmosphere and mood typical of the London neighborhoods of Chelsea and Fulham.

Each distillery will host small groups at a time for an intimate and immersive experience. Participants will move freely in rotation between the distilleries to be able to attend, stage after stage, all the scheduled performances while tasting the different blended proposals combined with a series of delicious appetizers curated by Slow Food Trentino Valle dell’Adige and Alto Garda .

A sixth stage will include a special station , where a professional barman will illustrate the art of mixing grappa in cocktails and where it will be possible to deepen knowledge of traditional Trentino grappa, its distinctive characteristics and its versatile applications thanks to the setting up of a showcase of references from the Trentino Grappa Protection Institute .

Trentino grappa

Grappa del Trentino comes from a century-old family tradition that has been handed down from father to son. Its production strongly characterizes the entire Trentino area: each area of the province, in fact, is characterized by particular microclimates that lend themselves as natural habitats for various types of vines. And so, like wine, grappa is also characterized by the valley of origin: the Cembra Valley is specialized in the production of Müller Thurgau grappa, the Piana Rotaliana in that of Teroldego, the Valle dei Laghi – and, in particular Santa Msenza – in that of Nosiola, Vallagarina in that of Marzemino.

To obtain Grappa del Trentino, the companies, most of which are medium-small in size and family-run, work exclusively with very fresh pomace (the end of distillation is set for 31.12) and coming only from the provincial territory, to guarantee quality, aromas and elegance. to the finished product, and distill it according to the traditional so-called “bain-marie” method inside traditional stills, which heat the contents gradually and uniformly, in order to guarantee correct extraction of the aromas. During the operation, the master distillers separate the essence into head, tail and heart, in order to have a balanced product rich in aromas.

To safeguard these production techniques, enhance the product and promote it, the Istituto Tutela Grappa del Trentino was founded in 1969, which provides for self-discipline rules and strict controls, to guarantee indisputable quality, certified by external bodies that control its clarity, harmony of aromas, softness and typicality of taste.

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THE GARDA DOC CONSORTIUM AT THE GARDA STREET WINE

An institutional stand as part of the festival on the Regina Adelaide lakefront, from 6 to 8 July, to welcome visitors and wine enthusiasts to discover the varietal wines and bubbles of the Denomination.

Piano, violins and DJ sets accompany the excellent wines of Garda on a journey along the Regina Adelaide lakeside: this is Street Wine Garda , where from 6 to 8 July an institutional stand of the Garda DOC Consortium will be the outpost for varietal wines and bubbles of the Denomination. A large open-air cellar for a summer festival sponsored by the Veneto Region and the Municipality of Garda, supporter of the initiative, created by the Associazione Hostaria Verona in collaboration with the Garda DOC Consortium and the Mantovani Vini Consortium. “We are pleased to take part in Street Wine Garda – underlines the President of the Garda DOC Consortium Paolo Fiorini – at the same time a special walk around tasting in the different wine production areas and a place of storytelling where wine lovers can learn more about the typical features of the Denomination. The Garda DOC wines are born in an unparalleled geographical area, a unique place surrounded by the Alps and illuminated by a body of water, where thanks to a special, constantly temperate climate, you can breathe Mediterranean air, surrounded by vegetation that remember the typicality. The wines of the Denomination are emblematic of these unique characteristics.” Created to give representation to the varietal wines of the historic production areas of the Garda area, between the provinces of Verona, Mantua and Brescia, and therefore enhance all those wines without any indication or territorial recognition, the DOC Garda has seen its production expand over the years, to also include sparkling wine production and the White and Red types. One of the areas of intervention in which the Consortium has moved most and with great success in recent years is undoubtedly the consolidation of the image of Garda wines, understood as valorising the existence of these wine excellences, with the aim of ensure that their value is, first of all, perceived and understood by both the consumer and the producer himself.

THE GARDA DOC CONSORTIUM

A hilly area with unique landscape characteristics, between Lombardy and Veneto, protected by the mountains and overlooking the largest basin in Italy: here, between the provinces of Brescia, Mantua and Verona, lies the DOC Garda, a wine production area in where the special climatic conditions have shaped the qualities of the different grape species that grow there over time and, still, determine their peculiarities. Recognized for the first time in 1996 with the aim of enhancing the varietal wines produced in the 10 historic production areas of the Garda area, the DOC Garda is a denomination guided by a strong spirit of innovation, capable, over the years, of evolving into based on consumer needs, while respecting a product that has very ancient origins here. Having obtained ministerial recognition in 2015 and operating erga omnes since 2016, today the Garda Doc Consortium represents 250 users of the denomination, giving voice and promoting one of the most precious food and wine excellences in Italy.

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