FROM THE NEW YORK STAGE TO THE VIRTUAL CLASSROOM, EXCLUSIVE TASTINGS AND INTERNATIONAL TRAINING TO PROMOTE LAKE GARDA WINES.
The Garda DOC Consortium strengthens its presence in the American market , presenting the iconic wines of Lake Garda to a select audience of industry professionals and specialized press. The event, held in New York on September 6, entitled “ Garda DOC: A Voyage Through Garda DOC’s Iconic Wines” , offered an ad hoc in-depth look at the various winemaking expressions of the Garda area through three exclusive masterclasses. “Through initiatives like these,” emphasizes Giovanna Prandini , vice president of the Garda DOC Consortium, “the Garda DOC Consortium confirms its commitment to the international promotion of its wines, aiming to raise awareness of the quality and versatility of Garda products. In fact, the Lake Garda area, with its ideal microclimate and the variety of its soils, represents a unique territory that deserves to be discovered and appreciated on a global level. The international promotion and training initiatives of the Garda DOC Consortium are essential to highlight the value of an area that combines scenic beauty and excellent winemaking tradition.” The first Masterclass, “ Discover Garda DOC Bianco Wines, a hidden gem ”, focused on Garda DOC white wines, considered a true hidden gem of the area. Participants explored the unique characteristics of Lake Garda, with particular attention to the influence of terroir, climate and winemaking history on the production of these fresh and versatile wines. The Garda DOC white wine fascinated for its ability to best express the peculiarities of the territory, confirming the quality and refinement that distinguish the denomination. The second masterclass, “ Garda DOC Wines: Whites and Reds from the Lake ”, offered a complete overview of Pinot Grigio-based whites and international reds. Participants discovered how the geography and microclimate of Lake Garda give unique characteristics to these wines, making them fresh and lively in the case of whites, and complex and structured in the case of reds. The third and final appointment, “ Sparkling Wines: A Divine Iteration of Garda DOC ”, was dedicated to Garda DOC sparkling wines, made with the traditional method. These sparkling wines, already widely appreciated in Europe, were presented as the perfect example of what Lake Garda can offer in terms of elegance and refinement. Participants were able to taste high-quality sparkling wines, capable of best representing the freshness and finesse of the Garda territory, concluding the session with an aperitif that reinforced the atmosphere of conviviality and exchange. In parallel with the success of this event, the Garda DOC Consortium is preparing for a new important event: on September 25 , an online course will be held for students of the Wine Scholar Guild (WSG), a renowned international educational institution. The course, aimed at a global audience with a particular focus on the United States and Europe, will offer an in-depth overview of the territory, grape varieties, climate and denominations of Garda DOC. Led by experts in the sector, this training course aims to provide students with a solid foundation of theoretical and practical knowledge, further enhancing the oenological heritage of Lake Garda. Finally, at the San Carlo Osteria Piemontese in New York on October 8th from 12 to 2 pm, a press lunch dedicated to the tasting of Garda DOC wines is scheduled, during which the wine writer and Brand ambassador Susannah Gold will talk about the vineyards and wines of Garda.